Use this checklist before you hire a web designer, or to review the site you already have. If you can tick most of these, you are in great shape. If not, we are happy to help.
Before you start
- Write down the one main thing you want visitors to do (call, book, buy, sign up).
- List the pages you need and the questions customers ask most often.
- Gather your logo, brand colours, photos and any existing logins.
- Decide who will own the domain name and hosting account — it should be you.
Design and content
- The page explains what you do and who it is for within five seconds.
- Every page has one clear next step.
- Text is easy to read on a phone without zooming.
- Your phone number, email and location are easy to find.
- Real photos and real reviews are used wherever possible.
Search and speed
- Each page has its own title and description.
- Pages load quickly on a mobile connection.
- Images are compressed and have descriptive alt text.
- A Google Business Profile is set up and linked to the site.
Safety and upkeep
- The site uses HTTPS and automatic backups.
- Software, themes and plugins are kept up to date.
- Forms are protected from spam and you receive every enquiry.
- You have full admin access and know how to make simple edits.
Save time with automation
- Enquiries go straight to your inbox and are saved in one place.
- Bookings, payments and reminders happen without manual follow-up.
- Repetitive questions are answered on the site, not over the phone.